Promotion and Digital Advertising

Pre-launch advertising and promotion campaigns
Traffic generation for brand, product category
Off-marketplace traffic generation to listings
Competitor keywords performance analysis
Efficient ad spend allocation
Marketplace ad campaigns (from Amazon Advertising to Zalando’s ZMS)
Social media marketing (SMM)
Collaboration with content creators from Instagram, YouTube, TikTok and Facebook
Influencer/word-of-mouth marketing strategy creation

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